NO PURCHASE NECESSARY TO ENTER OR TO WIN.

1. ELIGIBILITY: Sweepstakes only open to legal residents of the 50 United
States and at least 21 years of age or older at time of entry. Void in Puerto Rico,
the U.S. Virgin Islands, U.S. Military installations in foreign countries, and where
prohibited or restricted by law. Employees and immediate family members
(parents, children or siblings, whether or not the individual lives in the same
household) of the Dallas Convention and Visitors Bureau and their respective
parent companies, affiliates, subsidiaries, participating vendors, promotion or
advertising agencies, or any other company involved with the design, production,
execution or distribution of the sweepstakes (all of the above, together with
sponsor, collectively referred to as promotion entities) and household members
of each of the foregoing are ineligible to enter. Household member shall mean
people who share the same residence at least 3 months a year. All federal, state,
and local laws and regulations apply.

2. HOW TO ENTER: Sweepstakes begins at 12:01 a.m. central time (CT),
September 15, 2009 and ends at 11:59 p.m. CT, November 30, 2009 (the
promotion period). Visit www.LatinoDallas.com and follow the instructions to
enter the sweepstakes. All entries must be received no later than 11:59 p.m. (CT)
on November 30, 2009. Only one entry per person will be accepted. Subsequent
entries will be disqualified. Subsequent attempts made by the same individual to
enter will be disqualified. Mass entries, or entries generated by a script, macro or
use of automated devices will be disqualified. No liability is assumed for late, lost,
incomplete or misdirected entries. Potential winners may be required to show
proof of identity. All entries become property of the sponsor and will not be
acknowledged or returned.

3. SELECTION OF WINNER: A random drawing will be conducted on or about
December 2, 2010, by r2 Latino Group, an independent marketing
communications agency whose decisions are final on all matters relating to this
sweepstakes, from among all valid entries received during the promotion period.
Odds of winning a prize depend upon the total number of eligible entries
received.

4. PRIZES: Grand Prize (1): A trip for two (2) people (winner and guest) to
Dallas, Texas. Prize consists of air transportation to/from a major airport closest
to winner’s home to/from a Dallas area airport for winner and one guest, coach
class or better, hotel accommodations in the Dallas area for three (3) nights for
winner and a guest, passes to local events and other venues of interest. Trip to
take place after January 1, 2010; if winner is unable to travel during this time,
an alternate winner will be selected. Prize is non-transferable; no prize
substitutions or cash redemption except by sponsor, who may substitute a prize
of equal or greater value if an advertised prize becomes unavailable. Any unused
elements of the grand prize will be forfeited, will not be redeemable for cash and
may not reduce the prize value awarded for tax purposes. The advertising
element of the grand prize has no retail value and if it becomes unavailable or
impractical for the sponsor to fulfill this element, sponsor’s only obligation is to
provide the remainder of the prize. All taxes on prizes are winner’s sole
responsibility. If any prize or prize notification is returned as undeliverable or
winner cannot be contacted for any reason, an alternate potential grand prize
winner will be selected. Limit one prize per person/household.

5. CONDITIONS: By entering the sweepstakes, entrant agrees to be added to
the Dallas Convention and Visitors Bureau mailing list, receive e-mail and direct
mail notifications of future promotions and events, and receive a complimentary
visitor’s kit. Potential winner will be notified by phone and/or mail and/or e-mail
and will be required to sign an Affidavit of Eligibility/Liability Release (and where
legally permissible a Publicity Release) within five business days of notification
date or sponsor reserves the right to randomly select alternate winner; on the day
of attempted contact, if potential winner is unable to be reached, an alternate,
potential winner will be selected. No substitution or transfer of prize permitted
unless advertised prize becomes unavailable, in which case a prize of equal or
greater value will be substituted by sponsor in sponsor’s sole discretion. Return
of any prize/prize notification as undeliverable may result in disqualification with
an alternate winner selected. Taxes and any other expenses and incidentals not
mentioned herein are winner’s sole responsibility. By entering, entrants agree to
abide by and be bound by these official rules. Acceptance of prize constitutes
consent to use of winner’s name, likeness, and biographical data for
advertising/publicity purposes without additional compensation, except where
prohibited by law. Entrants hereby release and hold harmless Dallas Convention
and Visitors Bureau and their respective parent companies, subsidiaries, related
entities, affiliates, sponsors and agencies from any and all claims, demands,
losses, and liabilities arising out of this promotion or use or misuse of the prize
awarded hereunder. Sponsor assumes no liability or responsibility for damages,
losses or injury resulting from this sweepstakes or the acceptance or use of any
prize. Entrant is responsible for all online charges incurred with any Internet
service provider and/or wireless carrier. Sponsor not responsible for incorrect or
inaccurate transcription of entry information, or for any human error, technical
malfunctions, lost/delayed data transmission, omission, interruption, deletion,
defect, line failures or any telephone network, computer equipment, software,
inability to access any Web site or online service, or any other error or
malfunction, or late, lost, incomplete, illegible or misdirected entries. No
mechanical reproduction of entries accepted. Entry materials that have been
tampered with or altered are void. If the judges determine, in their sole discretion,
that there is any suspected or actual tampering with the sweepstakes or if
technical difficulties compromise the integrity of the sweepstakes, the judges
reserve the right to void the entries at issue and/or terminate or modify the
Sweepstakes and/or conduct a random drawing to award the prize using all
eligible entries received as of the termination date. If the sweepstakes is
terminated due to tampering or technical difficulties prior to its expiration date,
notice will be posted at www.latinodallas.com. Any attempt to damage the
content or operation of this Sweepstakes is unlawful and subject to legal action.

6. WINNERS LIST: Send a separate, self-addressed, stamped envelope to: "Win
a Trip to Dallas Winners List," 3109 Knox Ave., Suite 424, Dallas, TX 75205
postmarked by November 30, 2009.

7. SPONSOR: Dallas Convention and Visitors Bureau, 325 N. Saint Paul Street,
Suite 700, Dallas, TX 75201.

8. SWEEPSTAKES ADMINISTRATOR: r2 Latino Group, 3109 Knox Ave. Suite
424, Dallas, TX 75205.